B2B Digital Marketing Manager
Lenovo
Austria, Vienna, Vienna
vor 3 Tg.

Why Work at Lenovo

Here at Lenovo, we believe in smarter technology for all, so we spend our time building a society that’s brighter and more inclusive.

And we go big. No, not big huge.We’re not just a Fortune 500 company, we’re one of Fortune’s Most Admired. We’re in 180 countries, working with 63,000 brilliant colleagues and counting.

And we’re known for the world’s most complete portfolio of smart technology, from devices to software to infrastructure.

With our ingenuity, we help millions not just the select few experience our version of a smarter future. The one thing that’s missing? Well you...

Description and Requirements

Currently the number one PC vendor worldwide, we continue to be the fastest growing company in our respective field. We’re a leader in genuine innovation, dreaming up and building the technology and services that enable and inspire progress around the world.

We are dedicated to fostering an environment that encourages entrepreneurism and ownership - a workplace where your talents can be challenged, and your efforts recognized and rewarded.

We’re the progressive thinkers, creative doers and endless tinkerers who will always challenge the traditional and who know true groundbreakers never stand still.

No matter what team you’re a part of, joining us you can create real impact.

Do you aspire to become a part of the EMEA Commercial Marketing team of one of the world’s largest IT companies that chooses to be different and better?

We are looking for an ambitious, high potential B2B Digital Marketing Manager helping us reaching our ambitious goals and becoming the driving force amplifying our One Lenovo solution message to our commercial customers.

The B2B Digital Marketing Manager will develop and implement Lenovo’s PC solution web and digital marketing strategy to support positioning Lenovo as a solution provider, attract website visitors and identify customer leads.

These are your detailed responsibilities :

  • Plans and implements web-based marketing strategies and campaigns via the company’s B2B solution website(s) across Europe, Middle East and Africa (EMEA)
  • Owns the EMEA B2B solution content marketing strategy including Search Engine Optimization (SEO)
  • Continuously improves the web user experience and customer engagement
  • Works with the media team on SEA as well as further digital media campaigns
  • Further finetunes with the marketing team the Marketing Automation program to drive traffic and leads to sales teams and business partners
  • Maintains and shares knowledge of trends and developments in online marketing
  • Assists with budget preparation for the marketing department
  • Drives regular web and lead generation campaign analysis as basis for further improvements
  • Liaises with and manages multiple agencies; represents EMEA in worldwide solution web meetings
  • Organization

    You will report to the Head of Commercial Marketing EMEA supporting customers in Europe, Middle East and Africa. You will participate in weekly collaborative planning calls and meetings.

    Position Requirements :

  • Bachelors or Master’s degree in Marketing, Communications, Web / Digital Marketing / Ecommerce or equivalent education
  • At least 3-5 years of experience in planning and implementing engaging digital marketing strategies, web and / or ecommerce experiences in the B2B environment ideally in an international role
  • Excellent written and verbal communication skills in English
  • Strong analytical skills and data-driven thinking with the attention to detail
  • Doer with hands-on mentality and project management skills
  • Proficient with HTML, CSS and web design as well as experienced with CMS and web analytic tools (e.g. Google Analytics, Adobe, Omniture)
  • What We Will Offer You :

  • An open and stimulating environment within one of the most forward thinking IT companies
  • Flat structures and fast decision-making processes
  • A modern and flexible way of working to combine personal and professional life, working from home
  • An international team with a high focus on Gender Diversity
  • Attractive compensation package
  • We are looking forward to discussing this position with you soon!

    Lenovo is an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.

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