Web Insight Analyst
Ryanair
Vienna, AT
vor 9 Tg.
source : StartUs

Description

Ryanair Labs Wrocław is a state of-the-art digital & IT innovation hub based in Wrocław, Dublin and Madrid, creating Europe's Leading Travel Experience for customers.

As a result of our continued expansion, we want to hear from the best IT developers Wroclaw has to offer to join our Travel Labs.

Whether it is a new tool for pilots or a new product for our website, you won’t be bored, and we will keep you busy, after all, we are Europe’s favorite airline and we have the most visited travel website in Europe.

Our team develop insights that get applied across the website and the customer experience based on customer behaviours observed on website and through their booking history.

This is fed to senior management to make key strategic decisions and to various departments in the business, especially Digital Experience, Brand Communications, Customer Service, Operations and PR.

Requirements

  • 1-2 years experience on standard industry web analytics tools e.g. Adobe, Google Analytics, Coremetrics etc. (ideally within online ecommerce)
  • Working knowledge of and a desire to use different analytical coding languages (python, SQL, R) and tools (Tableau, Qlikview) for understanding business and customer performance using click behaviour
  • Understanding of and experience in website tagging
  • Knowledge of marketing channel attribution

  • Experience of visualising and interpreting data and communicating this to help inform business decisions.
  • Degree in a technical subject (maths, engineering, computer studies, economics)
  • Experience with Microsoft office suite and strong excel skills
  • Ability to relay technical knowledge to stakeholders with various levels of technical knowledge
  • Highly numerate, with a desire to understand customer behaviour through data
  • Enthusiastic and self-motivated, with the ability to work on technical projects proactively
  • Attention to detail and good time management and prioritisation skills a must
  • Excellent English communication skills
  • Duties :

  • Understand the key figures that the team produces and the process that has been taken to get these
  • Perform deep dives and build models using site analytics data (both raw clickstream and from automated tools) that help us understand customer and market behaviours.
  • Interpret the business meaning and recommendations from the reporting and modelling that has been done.
  • Identify potential efficiencies in these processes and scope with BI to automate
  • Understand all sources of data available and how to query them to accurately produce figures that the business can make decisions on.
  • Understand and gather site analytics business requirements and communicate to BI, become the point of contact between site analytics team and BI
  • Deep involvement in the delivery of daily and weekly reporting.
  • Develop and maintain custom dashboards and reporting solutions for site analytics to facilitate in more timely delivery of insight
  • Working as part of the web analytics team currently 3 analysts. Close working with BI to automate the regular reporting, especially our new automation analyst).

    Close working with wider insight team (currently 8 in total) who work across market research, customer analytics, data science and reporting.

    Benefits

    Working in Ryanair Labs Wrocław is an opportunity to join our digital development team at an exciting time with an ambitious road map to become digital leaders and pioneers.

    The work that you do will be seen by the millions of customers across Europe!

    Other benefits :

  • Contract of employment
  • Flight tickets discount
  • Multisport card
  • Private health care
  • Brand new office in the city center
  • Amazing atmosphere
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